
Why 47,000+ Women Switched to Comfortive™
Real support. Real comfort. Really works.
Join thousands who've found their perfect fit
Your Questions, Answered
Does it really provide lift without underwire?
Does it really provide lift without underwire?
Yes! Our hidden W-channel technology and 3D contoured cups work together to center and lift naturally, giving you the support of underwire without any poking or discomfort.
Will it show under tight T-shirts?
Will it show under tight T-shirts?
No lines, guaranteed. The seamless cups and smooth-edge wings are specifically designed to disappear under even your tightest tees. No bumps, no lines, just smooth confidence.
Won't it get too warm?
Won't it get too warm?
Our micro-perforated cups and cool-touch yarn technology keep air flowing and moisture away from your skin. Many customers say it's the coolest bra they own!
Does the band roll up?
Does the band roll up?
Never! Unlike other wireless bras, our anti-roll hem and stabilized U-back design keeps everything perfectly in place all day long. No rolling, no riding up.
Can I machine wash it?
Can I machine wash it?
Absolutely! Unlike bras with gel or jelly inserts that can deform, Comfortive™ is fully machine washable. Just use a lingerie bag and cool water for best results.
How do I find my size?
How do I find my size?
We use standard US sizing (32B-46G). If you're between sizes, we recommend sizing up on the band and using the included free extender for a perfect custom fit.